We can be as hands on or off as you like with your email marketing. We can simply design you a template to be uploaded into your existing e-marketing platform, or we can plan a full campaign from design right through to the content creation, database creation and delivery. We can then help you to analyse how well received the campaign was, how your audience reacted to it and what improvements we can make for the next one.
Many email platforms provide their own templates for you to use in your email marketing. If you want something more bespoke to your company however, we can certainly help. Our designers are adept at creating unique, branded email templates to fit your exact needs. This means you can potentially use the same template time and time again without the need for dozens of different template styles.
Organising your database into relevant lists and groups can have a huge impact on the delivery and engagement of your email campaigns. Knowing where people are in the buyers’ journey, for example whether they are coming across your brand for the very first time or are a brand ambassador and an existing client, is crucial in planning the best email campaign to send out.
Having analytics installed is crucial to knowing how well your email marketing has been carried out. From seeing how many people have opened your email right through to how long they have spent reading your content or clicking through to pages that you have linked to, analytics gives an invaluable insight into what is working and where you can improve next time.
We love analytics, and within our campaigns we are more than happy to help you make sense of the numbers so you know the information that matters. Why not have a look at some of our work and see if you could benefit from your own custom email marketing template.
At Ultimate we believe new projects should be undertaken with great amount of consideration and vigilant planning and research. You can be assured everything we do, will be the best for you and your brand and not what is best for us!